China's gold and silver jewelry consumption fell by 30% in April

According to data released by the National Bureau of Statistics of China on the 13th, the sales of gold and silver jewellery in China reached 20.8 billion yuan in April, and this figure was “shrinking” by 30% compared with the same period last year.

In fact, the cooling of the enthusiasm of the "Chinese aunt" to grab the gold has already appeared in the first quarter. According to statistics released by the China Gold Association, gold bars in China's gold consumption in the first quarter used 67.95 tons, down 43.56% year-on-year.

MULI, a senior research analyst at CPM Group in the United States, expects that the increase in demand for jewellery and gold bars will be slowed in 2014 due to the formation of a high historical benchmark last year and the rapid rise in gold prices. slow.

Compared with the ups and downs of gold and silver jewelry consumption, the total retail sales of consumer goods in China is generally stable. Data show that in April 2014, the total retail sales of consumer goods in China was 1,970.1 billion yuan, a nominal increase of 11.9% year-on-year (a real increase of 10.9% after deducting the price factor), which was 0.3 percentage points lower than that in March.

Among them, the retail sales of consumer goods above designated size was 101 billion yuan, an increase of 9.4%. From January to April, the total retail sales of consumer goods reached 8.1782 trillion yuan, a year-on-year increase of 12.0%. Among them, the online retail sales of units above designated size was 113.90 billion yuan, an increase of 52.0%.

According to the location of the business unit, in April, the retail sales of urban consumer goods was 170.6 billion yuan, up 11.7% year-on-year; the retail sales of rural consumer goods was 264.1 billion yuan, up 13.2%. From January to April, the retail sales of urban consumer goods was 70,614 million yuan, up 11.8% year-on-year; the retail sales of rural consumer goods was 1,116.9 billion yuan, up 12.9%.

According to consumption patterns, in April, catering revenue was 2017 billion yuan, up 10.7% year-on-year; retail sales of 1.7684 billion yuan, up 12.1%. From January to April, the catering revenue was 848.2 billion yuan, up 10.0% year-on-year; the retail sales of goods was 7.3301 billion yuan, up 12.2%.

In the retail of goods, in April, the retail sales of units above designated size were 941.7 billion yuan, an increase of 9.6%. From January to April, the retail sales of units above designated size was 378.02 billion yuan, an increase of 10.1%.

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