Also talk about the promotion method in network marketing

It is well known that one of the most important aspects of conducting online marketing is promotion, and promotion does not pay attention to methods, and lack of innovation has no effect. Although most grassroots network operators are in the early stage of entrepreneurship, there is neither much money nor extensive social resources, but it is not that they can't carry out effective network promotion.

Some people think that network promotion relies on the amount of capital investment, and how long can the promotion effect of its practical funds last? Once the lack of follow-up funding is invested, the results will be difficult to satisfy. Some people think that network promotion still needs technology. Of course, due to the important role of search engines in implementing online marketing, network technologies like SEO are also very popular at present, which means that web technologies such as page optimization and hot keyword placement are used. Search engines help you with network promotion.

But since doing SEO is not for everyone, it is a technical job and requires energy to learn. Even if you have learned it, it will not be effective, and it will not have any effect. So what can grassroots network providers rely on for network promotion? The author believes that the use of strategy and innovation in network promotion is more desirable for grassroots network operators. Below I will summarize some of the promotion methods I have used to share with you.

First, the promotion of sound and picture

Advertising is a more common means of promotion. In addition to large businesses in the website can spend money to buy out advertising space, relying on eye-catching pictures, texts, etc. to steal the mirror, and in addition to the passenger flow, many people will use straightforward advertising The term indicates the world, but it is conceivable that even if the information is copied and distributed, it is difficult to have a good promotion effect. The reason is very simple. Simple text ads, straightforward way of telling, are considered as web spam by various websites. No matter how many times such words are born, website managers will kill them in the cradle, even if they are not in the right eye. a bit.

I have done some website administrators who have a deep understanding of this. Then the promotion of sound and picture is a good way. The so-called audio and video form promotion, in simple terms, is to use beautiful pictures and colorful texts, coupled with moving music or other audio material, embedded in the content we need to promote into web pages, logs, posts, etc. for network promotion. Let the people who see it enjoy the information while subtly accepting your message. It's like a great show or creative ad on TV, how it looks good.

Just like the author's log <Xinjiang Silicified Wood Jewelry Display (1) >, it will receive good results after being sent out. Of course, this form requires some basic web page production techniques, but it is much better than SEO. Although such a form will be limited by the situation of the website, it is advisable to carry out the network promotion according to this idea. I will talk about advertising production in the form of audio and video.

Second, network resources promotion

The method of resource promotion is an exploration and attempt by the author to stand on the demand side of netizens. We often download movies, books, and other resources on the web. While we unpack or open the file, it is intentionally or unintentionally affected by some promotional information entrained inside. But resources are needed by netizens. Accepting the promotion information is the driving force of this demand.


Third, use online promotion tools and professional promotion websites to promote

There are a lot of promotion tools and professional promotion websites on the Internet, such as catching shrimp, Yufeng, Bola and so on. Although the effect is not necessarily obvious, this promotion method is easy to use and does not require much effort. For example, a website that I have seen recently is to do personal website navigation. This tool is not a good way to promote it. Here is one I have done, you may wish to take a look.

Fourth, use hot content to promote

The arrival of the Internet era is destined to spread a story, a book, a song, etc., which will be spread more quickly and widely, and become a hot spot of concern. Many people refer to the word "borrowing" when referring to personal blogs and website promotion. Here, I will talk about how to use these hot content to promote by using personal experience. For example, when the stock market was hot recently, a song called "Don't Sell" was published, and it was red all over the country overnight. Then our network merchants' products can also be "dead and not sold", to seize this hot spot to promote.

We can see all the popular video sites, some of which are easy to operate video album production. Then I will make the content that I need to promote and promote into such a photo album, change the important part of the lyrics into my words, and spoof my own products, let people pay attention to the stock songs, and also remember me. The product. Using this kind of thinking, the promotion effect is also good. Although such an example is purely an example, it can be rewarded by continuous innovation in the promotion of the potential.

Fifth, the promotion of manufacturing events

This form is a promotion method that requires careful planning and hype techniques. It is also a kind of method that I am difficult to grasp in the method I introduced here. What is the promotion of manufacturing events? I remember that last year a girl named Ai Qingqing used a pin for a villa and became famous. This is a typical case of manufacturing events for promotion. The impact and long-lasting effects of the creation of event-making campaigns depend on our comprehensive ability in planning, the use of hype techniques, and of course some luck.

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