The world's first flagship store of high-end bespoke brand BE.PRIVÉ will unveil its mystery recently and land on Jinbaohui, the top business district in Beijing. The grand opening ceremony and themed reception will be on display on the evening of August 29, 2009 at the Jinbaohui Shopping Center. The opening performance with the theme of [Shang•夔] will use the beautiful light and shadow effect to show the perfect combination of brand fashion and vintage; to celebrate the perfect appearance of BE.PRIVÉ, the most customized brand in China, with luxurious fashion pieces. . The event will be a pioneer in the culture, arts, and fashion world. The BE.PRIVÉ theme opening ceremony will surely become one of the most anticipated fashion festivals for the 2009 Chinese fashion circle!
At the just-concluded 2009 “Charming China†Bird Nest Concert, BE.PRIVÉ advanced custom suits of the under-anniversary anniversary have already begun to shine, and for the famous Chinese singer Ms. Song Zuying, she has made an unforgettable night. This style of tailored BE.PRIVÉ tailored for Ms. Song Zuying is called “Feng Feng†and it is a perfect embodiment of BE.PRIVÉ's Chinese and Western philosophy. The design of the dress was inspired by the "Baolong" and "Chenfeng" shapes of the bronze wares of the Shang Dynasty era. It was designed by Mr. Zhu Jianjun, a core member of the design team and a designer of brigade law. He used South African diamonds, Italian leather, and Syria. Made by hand craftsmanship. All the design elements show BE.PRIVÉ's reliance on Chinese culture, gathering the world's best, and displaying the international brand style.
Today, with the popularity of customized luxury fashion, the birth of BE.PRIVÉ fills the gap of Chinese advanced customization in the international fashion industry. The brand's design team gathered famous designers from France, Italy, Germany, Brazil, Spain, China and Hong Kong. They combined the different background cultural fashions, making the BE.PRIVÉ brand customization unique and extraordinary charm. Reflects BE.PRIVÉ's values ​​and fashion stance that are not eliminated by time.
BE.PRIVÉ is a premium custom brand under the BASIC EDITIONS Group. BASIC EDITIONS is an independent fashion brand created by Chinese people and walking independently in Europe and North America. It integrates R&D, international production and global marketing at home and abroad. The birth of the BE.PRIVÉ advanced custom brand marks the official move of the BASIC EDITIONS Group into the luxury sector, achieving a gorgeous upgrade from ready-to-wear to high-end fashion.
For more information about BE.PRIVÉ, please visit.
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