[China Glass Network] Telephone sales and development of new customers is an essential marketing tool for many companies. The advantage is high efficiency, and it is better to stand in the manager's psychological perspective than to wait for customers. However, the difficulty of telephone sales is relatively large. In reality, people are obsessed with face, even if they refuse, they will not be too ruthless, but telemarketing often encounters difficult problems. However, some people in the high mountains have climbed to the top, and we will solve the difficult problems one by one.
First, the time of the call
The time of the phone should be cautious. The general rule is: 9:00 am to 10:30 am, and between 2 pm and 4 pm. The customer is in a state of work during this time period, and the mood is relatively good. However, all walks of life have different rules of work and rest, which requires careful attention.
Choosing a good time is both a consideration for the customer and a consideration for the customer. Thinking from the customer's point of view is the king.
Second, met the customer to drop the phone
Sometimes I haven't waited to talk, the customer's phone is hung up, or a few words end the conversation. At this time, the customer is often busy with something. It is recommended that the salesperson prepare the speech in advance for this situation, and set aside the back road for the contact. The customer can also take 10 seconds to make it clear.
Third, encounter customer reprimand
It is better to teach a business than to teach a friend. When you are not happy, you will not want to find someone to slap a meal. Often the customer’s reprimand is not directed at you, but a psychological anxiety shift. At this time, people’s psychological defense is actually very fragile. Sometimes, if you can get a friend's approval, then business is a matter of course. I have a knife on my heart and see if you can hold this knife!
Fourth, encounter customers to get rid of
This is a more common one, in fact, the handling is very simple. Seriously do a summary of the salesman's work, make each customer a simple description, some people are not decision-makers, naturally have something to stop, do not have to be too detailed with such people, leaving a good impression. Some people are decision makers, but they don't know much about this business. Naturally, they can do a return visit. Only by doing so can you improve your success rate. As for how to analyze such different people, you must carefully analyze the status of the customer and the situation of the company, even by phone to set out the customer's true intentions. This is the basic skill of the business, only more exercise can gain insight.
Telephone sales development letter customers, we must constantly remind ourselves, let yourself level the mind, the failure of a moment does not matter, the important thing is that they can continue to improve, let their own sales force! Do any sales must return to the essence of sales (see what is sales): doing business is not as good as teaching friends!
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