JCPenney loses for the 11th consecutive season

US chain department store JCPenney announced that same-store sales in the third quarter fell unexpectedly by 0.8%, and the market originally forecast a 2.7% increase.

The Group's operating income decreased by 1.4% to US$2.857 billion, which was lower than the market forecast of US$2.95 billion. Losing US$67 million in the previous quarter was the 11th consecutive quarter of losses, but it was narrowed by a loss of US$115 million in the same period last year.

The loss per share was 22 US cents, and the loss per share was 21 cents per share, excluding special items, in line with market forecasts.

JCPenney lowered its full-year same-store sales forecast, which is expected to rise 1% to 2% year-on-year. It was originally forecast to increase by 3% to 4% year-on-year.

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