The Legal Risk Behind Pierre Cardin's "Deception Gate"

Although costly, despite numerous criticisms, Chinese companies have always been interested in the acquisition of “Pier Cardin” and they have not hesitated.

200 million euros or 37 million euros is an astronomical figure for most Chinese apparel companies. Some people questioned that with so much money, it is entirely possible to recreate a local brand. Dare to ensure that the remanufactured brand can have the current popularity of “Pierre Cardin”. Although "a lonely Phoenix is ​​not as good as a chicken," people believe that "thinned camels are better than Ma Da."

Business games also follow the rules of "come into defeat", but business ethics should always be the last line of business and the proper curse. As things have developed to this day, this acquisition game has been somewhat dramatic, and the competition is self-explanatory. However, under the background that one party has already reached an acquisition agreement a few months ago, the other party is still preparing for the acquisition and opening with passion. Press conferences, this is somewhat incredible. The party accused Pierre Cardin of playing tricks and malicious cheating, but from the details, the party opened a higher price tag than the other party. From a business perspective, the elderly Pierre Cardin will not be confused to have money. Don't earn money and throw the hydrangea at the lower asking price. The only reasonable explanation is that he wants to sell the brands one by one and sell them at a better price. However, there is no more evidence to prove such a guess.

Aside from this, right and wrong, "harm" exists. The first is Shanghai Zhongfu. This company has held several press conferences for this purpose and has established a subsidiary for the acquisition in France. It can be said that both the public opinion and the economy have paid a price, but now its situation is extremely high. Alas, with the fait accompli of cooperation between Cardin Road and “Pier Cardin”, its overall acquisition plan had to be grounded. Although it questioned the legitimacy of the cooperation between the two parties, it seems that the cooperation between the two parties is based on the fact that their cooperation is only a skilled "use" of relevant laws and policy provisions. Of course, the details of their cooperation It is not known that we will not dare to speculate on the final result. However, at least for now, the Shanghai service has to pay for its negligence and overconfidence. Even if it can sue and seek compensation through legal process to make up for the loss, this process can be very difficult because there is no formal contract.

On the other hand, for Cardin Road, raw rice has been cooked and should have been a winner, but it was not expected to be dragged into another right and wrong. If things are not clarified, its image will be covered in gray. It is inevitable. From this point of view, this uproar has not yet won a winner.

In recent years, overseas mergers and acquisitions have been surging, and Chinese companies have paid for tuition while buying back famous foreign brands. One of the reasons is that they have made a comeback in the law. For example, if you are unfamiliar with foreign laws, the submitted documents cannot meet the approval and approval requirements of foreign governments. Of course, we have long paid more attention to the policy of domestic investment in foreign countries, and there may be imperfections in the relevant laws on overseas investment by domestic companies, and it may be difficult for some companies to achieve overseas mergers and acquisitions.

It is worth reminding that in the complex commercial competition, many unexpected situations may arise at any time. Sticking to legal dogma may leave you in a passive situation. Under the premise of adhering to legal norms and business ethics guidelines, we must know ourselves and use it flexibly. It may be possible to survive in cruel competition.