On April 12th, Dawei Dawei launched a national roadshow in Nanjing for the promotion of the new film. He wore Massimo Dutti's new spring-summer blouse with a white T-shirt and jeans in the spring and summer of 2016. The leisurely yet dignified, full-fledged show is full of mature charm.
Yan Dawei believes that fashion is the constant revision of the past. We also witnessed him from a youthful dress to a mature man who can now manage to be steady and stylish. The unintentional fashion style is his most important dressing philosophy.
In addition to being a great performer, Supermodel Liu Wen is also a loyal fan and partner of the brand. Massimo Dutti's New York series of advertising videos for autumn/winter 2015/16 was led by Liu Wen, demonstrating the concept of comfort, leisure and elegance. In addition, the brand's important product line limited edition equestrian series also invited Liu Wen to participate in advertising photography.
In Europe, fashion circles such as Veronika Heilbrunner also collaborated with Massimo Dutti, and the exquisite catalogues can be found in brand public articles.
Massimo Dutti was founded in 1985 and the brand showcases the elegance and casual style that is closely related to the current independent urban men and women. Currently, it has opened more than 750 stores in 71 countries.
At present, China's official website and the global launch of new products and special issues of the magazine, will bring the latest European elegance and fashion trends into China. In September 2015, Massimo Dutti officially launched its official online shopping on China's official website.
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